Professional English Language for Executive Management
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Professional English Language for Executive Management Course
Introduction:
This Professional English Language for Executive Management program allows delegates to master listening, speaking, reading, and writing as if they were native English speakers. By the end of the program, they can argue effectively and advise on complex issues in English, understand and express complex ideas, create specialist documentation, and speak in public so audiences understand, believe, and act on what they say. Mastering business English enables non-English speakers to work at a senior level with people in their own and other organizations, both within their culture and internationally.
Course Objectives:
By the end of this Professional English Language for Executive Management Course, participants will be able to:
- Accurately explain complex concepts and convey information clearly and with authority in business English
- Think accurately about and draw logical conclusions from written material, graphs, and tables
- Speak confidently in English both formally and informally to internal and external audiences
- Follow and give presentations that deal with complex information
- Read and understand complex ideas expressed in complex language
- Write and understand complex reports and other specialist business documents
- Engage audiences so they listen, understand, believe, and act on what they hear
Who Should Attend?
This training course will greatly benefit people who want to master English so they can communicate fluently as if they were native English speakers and work in senior professional or academic environments.
Course Outlines:
Advanced Literacy Skills
Golden Rules for Successful Writing
Follow these 12 rules and you will find people read what you have written without the glazed expression that greets so much business writing.
- Grabbing the reader’s attention and holding it while you get your message across
- Engaging their interest with great content
- Giving people reasons to believe what you write
- Avoiding jargon and clichés people misunderstand
Zombie Words and Living Language
Practical tips to help you avoid overused business words, replacing them with language that creates rich variety for your audiences.
- The 120 most overused business words
- Slang and streetwise talk
- Repetition and rhythm in written and spoken English
- Similar words that are often confused
Advanced Vocabulary
Practical activities to expand vocabulary
- Word associations
- Comparison games
- Lexical threads
- Phrasal verb stories
Advanced Reasoning Skills
Developing Verbal Reasoning
Extracting the correct meaning from complex written business information and explaining the implications.
- Understanding and thinking logically
- Accurately drawing logical conclusions from written information
- Clearly and simply conveying information to colleagues, managers, suppliers, and customers
Improving Numerical Reasoning
Using numerical data as a tool to solve problems and make reasoned decisions.
- Interpreting, analyzing, and drawing logical conclusions from data in graphs and tables
- Presenting and conveying business information in charts and tables to key audiences
Applying Logical Reasoning
Understanding rules and information from graphs, diagrams, and flowcharts and applying them in written documents
- Interpreting, analyzing, and drawing logical conclusions from data in graphs and tables
- Presenting and conveying business information in charts and tables to key audiences
Developing Abstract Reasoning
Thinking strategically, grasping the big picture and quickly solving problems
- Identifying patterns, relationships, and trends in information
- Integrating this information and using it to solve problems in a logical manner
Listening to Audiences
Understanding Different Types of Audiences
Business audiences have varying experiences and expectations; understanding these differences helps us tailor our writing to their needs
- Identifying and analyzing the audience for your report, letter, email, or presentation
- Understanding the needs, interests, and backgrounds of target audiences
- Different models for categorizing audiences
- Adapting writing to meet the needs of the target audiences
- Exercise using an Audience Planner to define the key characteristics of your target audience
Feedback Mechanisms
Creating feedback channels to understand what people think and feel
- Print: questionnaires
- Face2face: focus groups, observation, visits, networking, open forums, Q&A sessions
- Online: forums, surveys, helplines
Getting to the Heart of an Issue
Using the V Method to drill down into root causes and identify the best solution
- Identifying the root cause of a problem
- Understanding why the issue re-occurs and hasn’t been solved yet
- Identifying potential solutions and selecting the best
- Scenario-testing the solution to see how it will work in reality
Unlocking Creativity and Ideas
Techniques for enabling teams to collaborate creatively and solve the challenges they face
- Common obstacles to creative thinking
- Ensuring everyone participates and feels part of the process
- Ideas generation and creativity tools
- Facilitating the process from initial brief to evaluation of ideas
